Factors.ai: #1 AI-Powered B2B Demand Generation Platform

Factors.ai helps B2B teams capture intent, identify accounts, run ABM campaigns, and measure ROI using AI agents to automate every step of demand gen.

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Factors.ai: #1 AI-Powered B2B Demand Generation Platform 网站预览

详细内容

LinkedIn Benchmarks for B2B | Insights from 100+ Marketing Teams

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B2B Demand Generation Platform

Know how your buyers move. Run campaigns that win.

Go beyond finding high-intent buyers. AI agents help you uncover hidden buyer journeys, run tailored ads and outreach campaigns, and guide you on the next best action, so you generate quality pipeline, fast. All from one platform.

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1000+ GTM teams scaled their pipeline (and slept like babies). You can, too.

4.5 stars

"Factors has become our go-to platform for managing all paid activity. The reporting has been super helpful. I can finally see how often converted accounts saw our ads and use that to guide our strategy."

Pinja Dodik,

Head of marketing, Swarmia

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar,

Growth marketing and ops, Descope

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Saurabh Wahegaonkar, Demand Gen Lead,

AudienceView

“Factors.ai helps us understand account behavior from awareness to closure. We have far more visibility of how our LinkedIn efforts influence different stages of the sales funnel."

Daniel Michan,

Senior head of digital marketing, Akeyless

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

“

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik

Senior Performance Marketing Manager,

Adconversion

Why is Demand Gen this messy?

Before

Today, signals live across multiple tools – website visitor identification, ad platforms, sales intelligence, analytics, and more. Each holds a piece of the puzzle, but none shows the full picture.

But pipeline woes can’t be fixed by signals living in silos.

After

Factors unifies rich intent signals and powers them with advanced AI to make sense of it all. Agents then help you act—through better ads, sharper outreach, and clear visibility into what’s truly driving pipeline.

The result? Pipeline that consistently converts.

Signals everywhere and results nowhere? Watch how you can fix that!

Take A Tour of Factors

Start Demo

How Factors works?

Track every click Capture intent Run targeted ads Increase sales efficiency Track impact

Identify ICP Traffic

Find out who’s on your site and what they care about

Identify anonymous companies visiting your website with reverse IP lookup
Uncover over 75% of accounts when your competitors stop at only ~40%
Map every click, page view, bounce to understand exactly what they’re interested in

Learn more

“Factors’ account identification and intelligence is a game changer for generating revenue.”

— Praveen R, Marketing, Drivetrain

Intent signals from all over, in one clear view

Capture intent from everywhere–G2, ads, CRM, website, third-party sources, and more
Tune out the noise and let AI tell you who’s ready to buy
Build dynamic account lists with firmographics and behavioral filters

Learn more

“Factors.ai delivers us the best ROI in our Martech stack. The wealth of data and granularity helps us make every marketing dollar count.”

— Adithya Krishnaswamy, Head of Marketing, Everstage

Run ads that move buyers from “Mayyybe” to “Yes!”

Run LinkedIn and Google ads based on buyer stage and interest
Send back rich conversion data and outpace competitors who’re still flying blind
Control ad impressions at the account level to get more with the same budget

Learn more

"With Factors, we realized how much further our LinkedIn Ads budget could go. We saw more efficiency and reached more accounts without overserving just a few large enterprises."

— Shane Poyar, Growth Marketing and Ops, Descope

Give your reps the intel to stay one step ahead, always

Run intent-based outreach and engage buyers when they’re most interested
Prioritize accounts based on intent so your reps don’t waste time chasing the wrong ones
Arm your AEs with AI-powered account context and smart next steps

Learn more

“Getting geo data from Factors has been a game-changer. I can find the right people instantly and personalize outreach that leads to real SQLs.”

— Sai Samyuktha, SDR, Revenuehero

Make revenue attribution ridiculously simple

Track revenue back to the touchpoints that actually moved the deal forward
See how every channel and segment performs, so you can double down on what works
Ask our AI anything. Funnels, metrics, campaigns—no dashboards, no digging (coming soon)

Learn more

“Saved 2x of my time by providing accurate insights & easy-to-use dashboards to access Klenty's metrics.”

— Gowthami, Performance Marketer, Klenty

Integrations

Integrations that plug in like compass to a map.

Great GTM only works when your tools work together—CRM, ad platforms, G2, Slack, all of it.

‍

With Factors, integrations are quick, flexible, and sturdy.

Need something custom? Use webhooks, make.com, or just ask!

Know more Know more

Know more

We’re not just another tool. We’re your extended team!

Buying a demand gen platform is step one. Getting results? That’s where most teams struggle.

‍

That’s why we don’t just hand you the software. We get in the trenches with you, tailoring everything to your GTM motion, from onboarding to execution.

24*5 Support

White glove onboarding

Business review sessions

Day 0

Connect your website, CRM, ad platforms, and Slack

Start seeing who’s visiting your site and where they came from within 24 hours.

Week 01

Set-up Factors, mapped to your GTM motion

We help you define segments, workflows, and the right metrics to track. No cookie-cutter

onboarding.

Week 02

Start running ads, outreach, and alerts

You’ll go live with tailored GTM plays across LinkedIn ads, Google ads, and sales.

Week 03 & Beyond

We stay in the loop, so you stay ahead

Campaigns shift. Priorities change. We help you adapt and optimize whenever you need.

I really appreciate how responsive the CS team is — and honestly, the whole company. I went from not knowing where to start to feeling completely comfortable using Factors, all within just three calls.

Kris Wojcik

Senior Performance Marketing Manager, AdConversion

“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar Growth Marketing and Ops, Descope

25%

Increase in

LinkedIn Ads ROI

Read Case Study

“Since our sales team started using intent signals from Factors, conversations got easier — no resistance, no time wasted on context.”

Guneet Singh Sr. Product Marketing Associate, Squadcast

30%

Increase in Avg deal size

Read Case Study

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Saurabh Wahegaonkar AudienceView

15%

pipeline generated through Factors in a quarter

Read Case Study

“Thanks to Factors.ai's intent signals, Q1 2024 was our best quarter ever for meetings booked and conversions.

Aashima Lamba Sr Manager, Demand generation, Upflow

35%

pipeline influenced by G2 and Factors

Read Case Study

“With Factors.ai, we’re no longer in the dark. Data consolidation is magic — no more juggling platforms. Our ABM campaigns and outreach got a big boost. It’s our single source of truth.”

Anirhudh Sridharan

Lead, Pipeline Marketing at Everstage

2.5x

surge in sales email engagement

Read Case Study

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“Thanks to Factors.ai's intent signals, Q1 2024 was our best quarter ever for meetings booked and conversions.

Aashima Lamba Sr Manager, Demand generation, Upflow

35%

pipeline influenced by G2 and Factors

Read Case Study

“With Factors.ai, we’re no longer in the dark. Data consolidation is magic — no more juggling platforms. Our ABM campaigns and outreach got a big boost. It’s our single source of truth.”

Anirhudh Sridharan

Lead, Pipeline Marketing at Everstage

2.5x

surge in sales email engagement

Read Case Study

“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar Growth Marketing and Ops, Descope

25%

Increase in

LinkedIn Ads ROI

Read Case Study

“Since our sales team started using intent signals from Factors, conversations got easier — no resistance, no time wasted on context.”

Guneet Singh Sr. Product Marketing Associate, Squadcast

30%

Increase in Avg deal size

Read Case Study

“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Saurabh Wahegaonkar AudienceView

15%

pipeline generated through Factors in a quarter

Read Case Study

“Thanks to Factors.ai's intent signals, Q1 2024 was our best quarter ever for meetings booked and conversions.

Aashima Lamba Sr Manager, Demand generation, Upflow

35%

pipeline influenced by G2 and Factors

Read Case Study

“With Factors.ai, we’re no longer in the dark. Data consolidation is magic — no more juggling platforms. Our ABM campaigns and outreach got a big boost. It’s our single source of truth.”

Anirhudh Sridharan

Lead, Pipeline Marketing at Everstage

2.5x

surge in sales email engagement

Read Case Study

“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar Growth Marketing and Ops, Descope

25%

Increase in

LinkedIn Ads ROI

Read Case Study

“Since our sales team started using intent signals from Factors, conversations got easier — no resistance, no time wasted on context.”

Guneet Singh Sr. Product Marketing Associate, Squadcast

30%

Increase in Avg deal size

Read Case Study

Enterprise- Grade Security

Your data stays safe with Factors. We’re GDPR compliant and SOC 2 Type II and ISO 27001 certified, so you can connect and scale with total confidence.