详细内容
Agile cloud marketing platform
The B2B & B2C brands cloud marketing platform for customer acquisition & loyalty
Agile marketing platform, for all-channel results
From customer data to loyalty
Ease the setup and improve the results of customer acquisition and retention strategies
Agile end-to-end marketing platform
CDP, privacy, distributed marketing, loyalty
Unify data, protect privacy or get a deep understanding of your customers to customize their experience
01
Unification & quality
Collect, unify and normalize your data to get a 360° view
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02
Privacy & Preferences
Guarantee compliance on you marketing strategies
More Detail
03
Recommendation & Personalization
Segment & recommend to optimize customer experience
More Detail
04
Acquisition & Loyalty
Leverage conversational, relational channels and social media in your communication and loyalty programs
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Customer reviews
Platform used by different industries : banking, insurances, trade & distribution, media & telecommunication, health sector, car industry & transport and more
Doreen Schmidt
Customer Experience Manager – American Vintage (Retail)
Scal-e can customize everything depending on your needs and adapts perfectly to your business environment! The initial set-up stage was as professional as today’s daily support.
37%
is the average opening rate observed over the last 3 months for more than 9 million mailings
Lison Varay
Digital & Relationship Marketing Manager – ADN (entertainement)
Managing our customer data has never been easier! Everything is organized, in one place and sending marketing campaigns is a breeze with Scal-e.
+2 M
of contacts solicited via Scal-e around the 430 animated items proposed on ADN
FAQ – Scal-e
What is a Customer Data Platform (CDP)?
A CDP is a solution that aggregates and organizes customer data across various touchpoints to create a single customer view. This facilitates advanced analytics, personalized marketing, and better customer experiences. Scal-e offers an agile marketing platform based on a CDP.
How does Scal-e ensure the quality of customer data?
Scal-e improves data quality through cleansing and enrichment processes, ensuring high-quality data for effective marketing campaigns Thanks to its integrated modules like DQM, ETL, CDP, Scal-e ensures a high level of data quality management.
Can Scal-e’s CDP personalize customer experiences?
Yes, Scal-e personalizes experiences by leveraging unified and quality data to tailor messages and recommendations to individual customer preferences using integrated tools like dynamic contents and customer scores
What benefits does data unification offer to businesses using Scal-e?
Data unification provides a complete view of the customer, enhancing personalization and customer experience, and supporting effective data-driven decision-making.
Scal-e CDP provides real-time actualized accurate data for businesses. Scal-e also collects and unifies offline, online and on-chain data in a custom datamart or single customer view
How does Scal-e contribute to effective marketing campaigns?
By ensuring data quality and enabling personalization, Scal-e’s CDP drives higher engagement rates, conversion rates, and ROI for marketing campaigns.
Scal-e customizes your campaigns by recommending the right products with dynamic content, and dynamic audiences, depending on customer preferences and journey.
What industries can benefit from using Scal-e’s CDP?
Scal-e is versatile and can support any industry including retail, insurance, finance, healthcare, and services by providing tailored data management marketing and loyalty solutions.
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From customer data to loyalty
Scal-e, the cloud marketing platform listed in Forrester's Now Tech CDP, makes it easy for B2B and B2C brands to implement and improve the results of customer acquisition and retention campaigns.
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