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Your intelligent AI sales agent.
Never Write a Cold Email Again.
Built on billions of emails.
Created by Lavender. Powered by ACI.

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your intelligent AI sales agent
Master the Art of Sales Emails
Start Lavender's FREE Sales Email Certification Today!
Become an #EmailWizard

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email wizard!
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305pts
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280pts
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265pts
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Your score
000
pts
Uh-oh! You’re not
yet a wizard
Try Lavender for free
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400000pts
2
400000pts
3
1250pts
4
1250pts
5
420pts
6
345pts
7
305pts
8
280pts
9
265pts
10
265pts
11
265pts
12
265pts
13
255pts
14
250pts
15
245pts
16
240pts
17
240pts
18
235pts
19
235pts
20
230pts
Please enter a valid Linkedin profile URL
Your score has been successfully saved!
Oops! Something went wrong while submitting the form.
Leaderboard
1
400000pts
2
400000pts
3
1250pts
4
1250pts
5
420pts
6
345pts
7
305pts
8
280pts
9
265pts
10
265pts
11
265pts
12
265pts
13
255pts
14
250pts
15
245pts
16
240pts
17
240pts
18
235pts
19
235pts
20
230pts
View Leaderboard
The
#secret
tomore
replies!
Lavender's Email Coach helps SDRs & AEs write personalized, 1:1 emails optimized for getting more replies & pipeline. It suggest drafts, gives context on your recipient, scores emails and templates against best practice, then AI fixes anything holding replies back.
Try for free

See
#TheMagic
Try for free

More pipeline with AI
01 /
Your Lavender Email Coach scores your email or template to find and fix anything that hurts your reply rate. You'll receive more replies when you send emails with a high score (90 or above).

Personalize emails faster
02 /
The Personalization Assistant brings prospect data directly to your inbox (or wherever you send emails). We'll suggest ways to personalize your email based on the data. We also surface personality-based insights to help create deeper connections with your recipients.

Become an #EmailWizard
03 /
The Lavender email score moves with you. You'll receive real-time coaching based on your inbox and billions of data points. When email behavior evolves, our recommendations do too (thanks to generative AI). So you’re always using the best practices.

Level-up your team, fast
04 /
Managers are empowered to coach with real data-backed email insights — from you and your team’s inboxes. Lavender's Coaching Dashboard helps you track performance, ROI, what’s working across your team, and who needs help (and where).
Make
emailCoachingmagic
happen
every
where
Lavender's Email Coach already works where you do, so you can use the magic of Lavender wherever you send email.
We integrate with Gmail, Outlook, Outreach, Salesloft, HubSpot, Apollo, Groove, Gong and more.
Gmail
Salesloft

Groove
HubSpot
Apollo

Outreach
Outlook
Gong

"Leveraging Lavender resulted in a swift rise in open rates and significantly improved communication from my team."
Casey J. Ashley
Enterprise Sales Leader at Twilio
The Email Coach for
Sellers
Most buyers don't want to talk to sellers. 72% of buyers prefer a rep-free experience (Gartner). Reaching the human on the other side of your email has never been harder than it is today. That is, if you don't have Lavender.
Try for free

"Since we started using Lavender two months ago, we have seen a 42% increase in replies, 200% increase in meetings booked, and 300% increase in pipeline."
Lindsey Boggs
formerly Global Director of Sales, Lucidworks Reply
Lavender for
Leaders
Your buyers are learning without you. 83% of a buying group’s time is spent without the seller (Challenger). Are your reps making the most of their time with prospects? We can help with that.
How it Works Schedule a Team Demo

"Lavender provides valuable insights, statistics, and suggestions to greatly increase the chances of your email being opened & responded to. I am seeing a much higher response rate since utilizing the platform."
Heather Gibb
Recruiter, Owner of Chagrin Valley Search Group
The Email Coach for
Anyone
Studies show that sending emails is a common source of stress, anxiety, fatigue, and fear. We believe anyone should have the confidence and ability to email anyone else in the world regardless of who they are.
Try for free
Lavender
"As an SDR I like that it keeps me honest when I wax poetic. And it upped our team's response rate."

Robby G.
Sales Development Representative
"Easy to set up, incredibly useful insights, makes the cold email writing process much more focused on data and results than guessing."

Sydney Senior
Account Executive at Deel
"Lavender helps us edit and generate our sales copy to help pipeline velocity. More meetings, more opportunities, more closed won!"
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Erin Holtz
Senior Account Executive @ Paro.ai
"Lavender brings in more meetings for me as a BDR and helps my team. Makes me look super cool in front of my boss when I get email replies."

Heidi B.
Director of Business Development
"Better outbounding, confidence in email structure and content, and better reply rates."
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Dimitra Spiliotopoulou
Head of Sales at Indico Labs
“It reinforces everything we want the team doing.”

Ryan Swearingen
Sales Leader at Twilio
“I've done $3 million in sales in 11 months, all through cold email outbound with Lavender.”

Jack Ryan
Formerly Partner Manager at SaaStr
“The impact of Lavender has been enormous. Our sellers are writing emails in half the time and getting twice as many replies."

Kyle Coleman
Formerly CMO at Clari
Love
🤖
Generative AI
We’re powered by the latest GAI, including Open AI systems, self-hosted fine-tuned large language models, and LLMs powered by billions of custom data points.
What does that mean in human terms? We're using the most advanced AI to power your emails and help make you the best emailer you can be. 💪
🔐
Security
We take your privacy seriously. We are SOC2-certified and GDPR-compliant.
Lavender can be up and running in just a few minutes. For most security-conscious organizations, your IT team may require a review to allow Lavender to be authenticated with your email provider.
#EmailCoach
Pricing
Lavender's Email Coach is free to try. Month-to-month plans are available, and no credit card is required. Simply install for a 7-day free trial (includes all integrations).
Start Free Trial with the Email Coach
Start free trial
All integrations are available during the free trial period.
All integrations
Basic
Free Forever
$0
/mo
Install now
Analyze 5 emails/month
Personalize 5 emails/month
All basic features
Gmail + Outlook 365
AI Email Writer
AI Recommendations
Mobile Optimization
Integrations
Starter
For individuals
(billed annually)
$27
/mo
Start free trial
Unlimited emails
Unlimited personalization
Unlimited AI recommendations
Mobile optimization
AI Email Writer
Support via chat
Lavender anywhere
Multi-inbox support
Gmail + Outlook 365
Integrations
Individual Pro
Includes integrations
(billed annually)
$45
/mo
Start free trial
Everything in Starter
Unlimited everything
Integrations
Priority support
Dedicated CSM
Team Plan
Includes integrations
& Coaching Dashboard
(billed annually)
$89
/seat/mo
Starter, Growth, & Enterprise Plans available
Aggregated Email Analytics
Accelerated Dynamic Scoring
Proactive Customer Success
Human-Led Coaching Programs
Content-Studio Access
Basic
Free Forever
$0
/mo
Install now
Analyze 5 emails/month
Personalize 5 emails/month
All basic features
Gmail + Outlook 365
AI Email Writer
AI Recommendations
Mobile Optimization
Integrations
Starter
For individuals
$29
/mo
Start free trial
Unlimited emails
Unlimited personalization
Unlimited AI recommendations
Mobile optimization
AI Email Writer
Support via chat
Lavender Anywhere
Multi-inbox support
Gmail + Outlook 365
Integrations
Individual Pro
Includes integrations
$49
/mo
Start free trial
Everything in Starter
Unlimited everything
Integrations
Priority support
Dedicated CSM
Team Plan
Includes integrations
& Coaching Dashboard
$99
/seat/mo
Starter, Growth, & Enterprise Plans available
Aggregated Email Analytics
Accelerated Dynamic Scoring
Proactive Customer Success
Human-Led Coaching Programs
Content-Studio Access
Lavender's Email Coach is free if you're a student, jobseeker, or bootstrapped entrepreneur. Just follow these steps.

Enter your email to try Lavender!
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