详细内容

Measuring the Impact of the World's Most Important Messages

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The Gold Standard for Creative Pre-testing

Campaigns that matter use Swayable to learn what really works. They get deep insights in under 24 hours with no media spend required. It's real science, finally applied to public opinion and consumer insights.

Speed

Results available in under 24 hours from thousands of respondents, with real-time analysis via online dashboard.

Real Science

Get proof of impact, not just feedback. Swayable impact tests are standard-setting randomized controlled trial (RCT) survey experiments.

ROI Multiplier

Unlock 2X-10X increases in campaign ROI by applying insights across all stages of messaging, creative development and media planning.

World's Most Powerful Impact Testing Technology

Built by scientists, Swayable's causal AI enables deep insights into the impact of content before a campaign is launched. It tells you what stories drive demand, impact consumer behavior, generate emotion and change opinion.

Increase Brand Lift

Brands use Swayable to replace traditional brand lift studies. Instead of taking over a month and requiring expensive media buys, Swayable delivers pre-test results under 24 hours. With insights from thousands of respondents, users get much greater accuracy, speed and cost efficiency.

Measure What Matters

Agencies and brands use Swayable to identify the right concepts and segments based on metrics that correspond to the actual goals of a campaign — not just views, clicks and likes. Swayable proves what actually drives business and campaign outcomes.

Get Deeper Insights

Swayable's insights dashboard gives you the tools you need not just to measure, but to understand the "why". Emotional analysis, frame-by-frame engagement tracking, object recognition, longform qualitative feedback, A.I. analysis and more — letting you go deep into the reasons behind the impact.

Track Brand Perceptions

Brands and agencies can now track consumer opinion and intent using the Swayable Tracker. Swayable regularly polls respondents on brand perception metrics like Awareness, Favorability, and ESG Perception, as well as larger market trends. The Tracker includes highly customizable audience segmentation with fast turnaround times to deep insights on target audience sentiments.

Learn about the Swayable ESG Tracker

Trusted by the world's most important campaigns

Marketers using Swayable gain enormous increases in ROI by testing the impact of their ad content pre-flight. They get scientifically backed results, identifying which ads sway opinion and create lift in target audience segments. This allows them to take critical decisions with rigorous evidence, available in 24 hours.